HCP Engagement & Operations – Simplified. Unified. Optimized.
Struggling with your HCP engagement & operations management process?
Let’s change that.

What exactly is Hyperfly?

You know all those disjointed, complex workflows that make up your current HCP engagement & operations process?

Hyperfly removes the inefficiency.

Instead, you get a single, all-encompassing platform that manages every step of your HCP engagement & operations lifecycle.

Wait, every step of the HCP engagement & operations process?

Yes! Every step.

A beautifully designed, awesome platform to: 

  • Initiate an HCP engagement

  • Complete needs assessments

  • Obtain internal pre-approvals

  • Initiate & execute digitized contracts

  • Automatically invite HCPs

  • Set & authorize FMV payment

  • Manage cross-border HCP utilization

  • Implement monetary and service CAPS

  • Approve post-service completion

  • Manage budget allocations

  • Authorize OK-to-pay

  • Shortlist potential HCPs/KOLs

  • Auto-screen for ‘Do Not Engage’ candidates

  • Seek payment exceptions

  • Confirm HCP participation

  • Generate HCP pro-forma’s

  • Generate ToV data

OK! How does Hyperfly do all that?

HCP operations is a dynamic, complex process involving countless moving parts — yet accuracy and compliance are non‑negotiable.

We’ve broken it down into modular components so you can build your ideal process — assembled in the order and structure that fits your organisation.

Think of it as creating your ideal workflow:
Plan the steps, define the rules, make them flow seamlessly — and watch efficiency skyrocket.

Are you familiar with the challenges of HCP operations?

We know the challenges you face every day:

Your current process is fragmented and inefficient, causing pain for your internal teams and your HCP customers. 

No central platform means no efficiency, and no way of knowing what opportunities you’re missing. 

Myriad regulations, guidelines, and approval workflows. Adapting quickly to these challenges is crucial, but painful. 

All that data stored in multiple systems requires manual cleanup and consolidation for reporting and audit. So that’s more work, with added critical risk.   

They’re your most important customers so why not give them the experience they deserve? Get your HCP portal and HCP management process talking. 

Can Hyperfly also help with HCP engagement selection?

Let’s do a quick thought experiment: imagine you are at the stage of selecting HCPs for an activity – what are the criteria you need to take into account to make a decision? Some usual ones come to mind e.g. HCP profile, their suitability, etc.

But now imagine if ALL of the data, insights, and criteria you needed from multiple sources were available at your fingertips, to help you make the best possible HCP engagement decisions – as quickly and efficiently as possible…

This is why we think Hyperfly is like no other. The power it gives you to manage the entire HCP engagement and operations workflow if simply unparalleled.

So what impact will Hyperfly have on the “way we do things?"

Start using Hyperfly and you’ll get:

But we need flexibility in our HCP process. Can Hyperfly handle that?

100%!

You’ll have incredible flexibility – Hyperfly adapts to the way your organisation does things:

  • Want to create an entirely new operational workflow for a specific team? Just do it!

  • Need to automatically change all HCP MSAs specifically for any future advisory boards in a specific country? Just go ahead!

  • Received a memo saying that all approvals for virtual events to now include a new oversight step by compliance team? Just add it in!

  • Require HCPs to complete feedback on their sentiment and learnings from an event? Just action it!

Hyperfly is ready to adapt to your needs, so you’re always in total control of how things are done in the best possible way. 

We’d need Hyperfly to work with our other systems. Can it?

Yes! And it comes with friendship 🙂

We know you’ll have other tools designed for specific tasks within in your HCP engagement & operations management process.

And in order to be a success, Hyperfly has to work with your entire ecosystem in order to maximize operational efficiency.

That’s why we’ve designed Hyperfly to integrate seamlessly with your HCP, data, and tech stack — including your CRM, HCP portal, MDM, expense management, audit management, ToV reporting, and payment systems.

What about our HCPs? How do they fit into Hyperfly?

HCPs are at the heart of everything you do — your most important customers.

So we put them at the heart of Hyperfly too, with a user-friendly HCP portal for easy engagement.

This means that all interactions with an HCP related to operational, logistics, legal, financial, and compliance facets can be managed through a single channel – the benefits to you and the HCP are obvious.

And the portal isn’t just a “one-way” route – HCPs can raise questions, redline contract clauses, discuss payment issues, manage your invitations, and much more.

Their experience with you becomes seamless, thanks to Hyperfly.

You’ve told me a lot about Hyperfly. Is it actually easy to use?

All rights reserved for Apple Inc. 2025

Let’s put it this way: if Apple made an HCP engagement & operations management platform that was as intuitive and well-designed as all their other offerings, this would be it!

And finally, what about that most important tenet – compliance?!

Hyperfly has all the compliance, privacy, permission, and audit controls you may ever need.

  • Ensuring users proceed through a workflow in a given order
  • Ensuring compliance with FMV based on HCP Type, country, event
  • Keeping HCP engagements within CAPS limits
  • Allowing for “seek exception” workflows, as things don’t always go to plan
  • Adhering to F&B rules in every country and jurisdiction
  • Adhering to all travel compensation rules
  • Completing required pre-event documentation for specific event types
  • Seeking HCP approval from internal and external parties when needed
  • Monitoring event progress to ensure time-critical compliance actions
  • Integrating compliance rules data into every step, even early stage budgeting
  • Automated in-app calculators to minimize user error
  • Allowing “Do Not Engage” flags for unexpected situations
  • Ensuring changes in regulations automatically feed into Hyperfly workflows

Perfect. So who are you guys?

The world’s largest, most awarded creative agency with 30,000 employees​

10,000 technologists in 30 countries, leveraging data and technology to transform business operations​

A full-service healthcare communications network building connected brands​

So yeah, you can be confident in our capabilities and our long-term existence!​

VML is a WPP company (LSE: WPP; NYSE: WPP)

So you’re tech nerds?

You’re not wrong! We’re 50/50 health and tech. 🤓

Like a perfectly balanced formulation, you need both to build innovative solutions for pharma.

OK, time for your closing pitch. Hit me.

Beautifully designed, a joy to use, and easy to fall in love with.

Now when was the last time you heard an all-encompassing, do-everything, enterprise SaaS platform to manage every step of your HCP engagement & operations process across every region, country, and function described in those terms?!

Ok! What should I do next?

The best way to see how well Hyperfly will work for you is to see it work for you!

Go ahead, book a demo, and then ask yourself simple question: can I see the value of Hyperfly for my organisation, instantly?

Just one last thing. Why the name ‘Hyperfly’?

Well, we already have Superfly, Firefly, and X-Fly. So Hyperfly seemed the obvious choice!
But yeah, we’re all out of fly names now 😍