Privacy Policy

Welcome to VMLY&R KOL Insights and Digital Solutions Limited (“We”, “Us” or “Our”). This privacy policy outlines how we collect, use, share and safeguard your personal information when you visit our website or use our services. We value the privacy of our users and we are committed to protecting your personal information. Please read this privacy policy to understand how we use your personal information. By using our website or services you consent to the practices described herein. If you would like to know about how we use cookies, please visit our Cookies page.

Who are we?

VMLY&R KOL Insights and Digital Solutions Limited is an operating company of WPP Plc. Our registered address is: Sea Containers, 18 Upper Ground, London, SE1 9PD,  United Kingdom, and we are contactable by email at dataprivacy.ki-ds@vml.com

Information we collect

“Personal information” is any information that relates to an individual that can enable them to be identified or identifiable either directly from that information or indirectly by reference or combination with any other information that we may have access to.

When you use our website or contact us, we may request that you voluntarily supply us with the personal information detailed below:

A) We may ask you to provide the following personal information:

• Identity and contact information such as your full name, email address and telephone number
• Special categories of personal information in relation to submitting a job application to us (this may include sensitive personal information, e.g. ethnic origin)
• Marketing information such as your marketing preferences
• Identification information (including name, email address and telephone number) and CCTV footage in respect to visiting our office.

B) We may automatically collect other personal information when you visit our website such as:

• Your IP address (a unique identifier for your computer or other such device)
• Mobile device ID
• Geographical location
• Operating system and browser type

How we use this information

We will use your personal information justly and only where we have a lawful reason to do so. We are required, by law, to state a “legal basis for processing”, i.e. to tell you on what grounds we are allowed to use your information, and this is set out below:

For how we use your information that is collected using cookies and similar technologies please visit our Cookies page.

Passing your information to third parties

We may share your personal information with other trusted group companies, affiliates and third parties to help us process your personal information for the purposes set out in this policy. Further details of our group companies can be found here.

We may disclose your personal information if we or any of our assets are the subject of a sale or similar corporate transaction. We will ensure that the third parties who receive your personal information are required to keep it confidential.

We may disclose personal information to third parties when we reasonably believe we are required by law, and in order to investigate, prevent, or take action regarding suspected or actual unlawful or otherwise prohibited activities, including, but not limited to, fraud. We will, subject to any restrictions, use reasonable endeavours to notify you before we do this. 

How we use your information for marketing

We will only provide information to you that you have asked for via the website.

Sharing or transferring your information

We are a global company and therefore we may transfer your personal information to countries around the world including the US and other countries outside of the European Economic Area (EEA). Information protection in some countries outside of the EEA may be lower than the protection offered within the EEA. We will, where the country to which your data is transferred has not been found to provide an adequate level of protection, put in place appropriate safeguards (we use standard contractual clauses) to ensure your information is protected.

How long do we keep your information?

We will keep your information for a period of 24 months.

Third Party Websites

Our website links to third party sites which we do not operate or endorse. These websites may use cookies and collect your personal information in accordance with their own privacy policies. You are advised to read such sites own privacy policies in respect to how they may process your personal information. This privacy policy does not apply to any third party websites and we are not responsible – nor liable for their practices.

Protecting your information

We implement appropriate technical and organisational security measures to ensure that your personal information disclosed to us is kept secure, accurate and up to date and kept only for so long as is necessary for the purposes for which it is used.

Under 16 year olds

This website is not intended or designed to attract children under the age of 16. We do not knowingly collect personal information from or about any person under the age of 16. If you are under 16 years old and wish to ask a question or use this site in any way which requires you to submit your personal information, please get your parent or guardian to do so on your behalf.

Your rights

You are entitled to ask:

1. For a copy of the personal information that we hold about you, and details about how we are processing your personal information. There are exceptions to this right; for example where providing you with this information would reveal personal information about another person;
2. To have any inaccuracies in your personal information corrected or to have your personal information updated;
3. If we are processing your personal information by automated means and on the basis of your consent (see “How do we use it?”, above), for us to provide your personal information to you in a structured, commonly-used and machine-readable format. You can also ask us to provide your personal information directly to a third party in this format, and, if technically feasible, we will do so; and
4. To have your personal information erased, or for our use of it to be restricted (for example, if your preferences change, or if you don’t want us to send you the information you have requested).

Please contact us using the details set out below if you would like to exercise any of these rights. You will need to provide satisfactory proof of your identity to ensure that your personal information is only disclosed to you.

You also have the right to make a complaint to the supervisory authority if you’re not happy with how we’ve handled your personal information. In the UK, the supervisory authority is the Information Commissioner’s Office (http://www.ico.org.uk).

Your duties under this privacy policy

It is important that the personal information that we hold about you is correct and up to date. Please keep us informed of any changes or updates to your personal information during the term of your relationship with us.

How to contact us

If you wish to exercise any of your rights in relation to your personal information or if you have any queries about how we use your personal information, please let us know by contacting us at the following address: VMLY&R KOL Insights & Digital Solutions Limited, Sea Containers, 18 Upper Ground, London, SE1 9PD,  United Kingdom, or by email at dataprivacy.ki-ds@vml.com

Changes to this privacy policy

We review this privacy policy on a regular basis to ensure that it is up to date with our use of your personal information, and compliant with applicable data protection laws.

We reserve the right, at our discretion, to revise this privacy policy at any time. The updated privacy policy will be posted on our website. You are encouraged to review this privacy policy from time to time.